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Beneath the iconic wizard's tower of Karazhan, the developers hid a giant smiley face in the terrain. It's normally buried, but relogging near the tower or clipping through rubble at the right spot reveals it grinning back up at you.
Down on Ashran's Stormshield hub is an NPC named Zaalendor, who strikes three signature modelling poses, Azure Steel, Le Talbuk, and Magnuum, direct nods to Derek Zoolander's Blue Steel, Le Tigre, and Magnum.
In Dalaran's Legerdemain Lounge, a human named Roscoe and a blood elf named Rachele sit across from each other on the coffee shop's centre couches, a clear stand-in for Ross and Rachel from Friends. Rachele will occasionally wonder aloud where 'Phoe'be' has got to.
Stratholme is the site of one of Warcraft's darkest moments, where Arthas Menethil purged the city's population. Some of the ghostly former citizens who still wander the ruins will respond if you use the /dance or /rude emotes on them.
